In a city famed for its rich artistic heritage, NVIDIA’s GTC Paris conference is set to host a groundbreaking exhibition that will explore the fusion of artificial intelligence and creative expression. This curated gallery will feature pioneering works from artists and designers who are leveraging AI to break new ground in the arts. This innovative display promises to ignite a broader cultural dialogue about the role of AI in artistic creation, moving beyond the traditional confines of galleries and art spaces.
The New Age of Artistic Expression
When Paul Mouginot began integrating AI into his artistic practice, he discovered a tool that was more than just a means to an end. It became a reflective companion, a "poetic counterpart in the act of creation," as he describes it. Since 2019, Mouginot has been creating under the name aurèce vettier, and he will be one of seven artists exhibiting their AI-driven artworks at NVIDIA GTC Paris, scheduled for June 10-12 at VivaTech. This exhibition will highlight artists and fashion designers who are redefining the possibilities of human creativity when paired with machine learning.
"This is an opportunity to engage with a wider audience, beyond the echo chambers of traditional art spaces," says aurèce vettier. The exhibition is a chance to participate in a global conversation about the intersection of AI and art.
A Glimpse Into Surreal Realities
The works of aurèce vettier delve into speculative forms of plant and animal life, set against a backdrop of surreal landscapes inspired by dreams. By training generative AI models on personal photographs, both from his childhood and recent years, the artist creates dreamlike scenarios that are later transformed into oil paintings. These artworks argue that machines can indeed produce art that carries deep emotional resonance, intimacy, and myth.
"NVIDIA’s technology equips artists with the tools to reach new creative heights," he explains. "These technologies, when tailored to the unique ecosystems of artists, can help us explore new realms of emotion, memory, and identity."
AI as a Chronicle of Memories
Linda Dounia Rebeiz, a Senegalese artist, developed an interest in AI out of a desire to be visible and understood by emerging AI models. Driven by the fear that marginalized communities might be omitted from technological narratives, she embarked on a project titled "Once Upon a Garden." This work documents flowers from her grandmother’s childhood that have vanished due to biodiversity loss. Through this project, Rebeiz realized the disparities in how different regions are remembered and represented in digital archives.
Rebeiz’s persistence led to the creation of 10,000 AI-generated images, an achievement she describes as an eye-opener. "AI is a powerful engine for examining the past and extrapolating from available data," she says, highlighting the potential of AI to scale artistic practices by incorporating generated images into various forms of art.
Blending the Physical and Digital
Entangled Others Studio, founded by Sofia Crespo and Feileacan McCormick, investigates the fluidity of the present through the interplay of physical and digital realms. Their work, "Self-Contained," explores the encoding and decoding of visual information via AI, transforming complex datasets into captivating visual narratives. This project intertwines the organic and digital worlds, much like grafting two plants together to create a new entity.
The studio describes how digital content evolves, much like cells that divide and mutate, reflecting on how shared digital spaces are continuously remixed and redefined. Their work emphasizes the dynamic nature of digital content creation and its parallels to organic growth.
Artistic Science
The multidisciplinary studio fuse* uses art as a medium to communicate complex scientific ideas to a broad audience. Their piece "Onirica" visualizes dreams using a text-to-image diffusion model trained on neurological datasets. This innovative approach aims to give shape to the ethereal world of dreams, highlighting the tension between control and unpredictability in the artistic process.
AI in Fashion and Luxury Design
The GTC Paris exhibition will also spotlight innovative installations from prestigious fashion institutions including the Institut Français de la Mode and the Fashion Innovation Agency at the London College of Fashion. These exhibits will showcase student work, providing a glimpse into AI’s potential role in the future of fashion design and advertising.
Giovanna Casamiro, a professor at the Institut Français de la Mode, emphasizes the importance of viewing AI as a collaborator in the creative process. "AI offers unpredictability and new possibilities, acting as an improvisational partner," she explains. Similarly, Matthew Drinkwater from the Fashion Innovation Agency sees AI as a catalyst for rethinking fashion from concept to creation.
Conclusion
The NVIDIA GTC Paris exhibition presents a unique opportunity to explore the intersection of AI and art. It challenges conventional notions of creativity, offering a platform for artists and designers to push the boundaries of what is possible when human imagination collaborates with AI technology. This exhibition not only showcases the potential of AI in art but also invites viewers to engage in a broader dialogue about the future of creative expression. For more details and to experience this groundbreaking exhibition, visit NVIDIA’s GTC Paris.
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