In the realm of video entertainment, the role of audio is just as crucial as the visuals in creating a fully immersive experience. Audio enriches the viewer’s engagement, making them feel as though they are part of the scene unfolding before them. Understanding this, Samsung Electronics has teamed up with Google to introduce Eclipsa Audio, an innovative 3D audio technology. This cutting-edge technology was officially launched in Samsung TVs during the Consumer Electronics Show (CES) 2025 held in Las Vegas.
Samsung Newsroom has delved into the intricacies of Eclipsa Audio to explore how it brings lifelike 3D spatial audio to viewers.
### Developing 3D Spatial Audio Technology
In 2023, the Alliance for Open Media (AOM)—a global consortium that includes prominent entities like Samsung, Google, Netflix, and Meta—endorsed the Immersive Audio Model and Formats (IAMF) as the new industry standard for 3D audio. Eclipsa Audio, developed in collaboration by Samsung and Google, is a pioneering 3D audio format now accessible to content creators.
Eclipsa Audio establishes a universal protocol that harmonizes various types of media content with the devices that play them. This format delivers an enthralling auditory experience by optimizing and adapting audio placement, intensity, spatial reflections, and other sound components to different listening environments, such as cinemas, home theaters, gaming consoles, and mobile devices.
The technology is capable of rendering sound from multiple directions, including front, back, left, right, above, and below, depending on the output device. This creates a profound sense of spatial depth and presence within the scene. For example, in a concert video, Eclipsa Audio can present the artist’s performance in vivid detail while also capturing the audience’s energy, making viewers feel as if they are physically present at the event.
### Designed for Optimal 3D Audio in Everyday Life
Among the growing array of 3D sound technologies, including surround sound, immersive audio, and spatial audio, Eclipsa Audio has been specifically designed to provide an optimal 3D audio experience for daily listening.
Traditionally, creating 3D audio content assumes it will be played in environments equipped with multiple surround speakers. However, most home entertainment setups consist mainly of a TV and a soundbar, which makes it challenging to replicate the spatial audio effects intended by content creators accurately. Eclipsa Audio addresses this challenge by automatically analyzing sound elements in each segment of a film, from whispered dialogue to the roar of fighter jets in the background, delivering a dynamic 3D audio effect fine-tuned for the viewer’s home environment.
### Building a 3D Audio Ecosystem With Open-Source Technology
What sets Eclipsa Audio apart from other 3D audio technologies is its open-source framework. This allows anyone to create 3D audio content without incurring royalty fees. Since its debut at CES 2025, the technology has been warmly received by content creators and has gained traction across media platforms and online communities.
Eclipsa Audio acts as an open medium in which creators can integrate 3D audio elements from all directions without limitations. By democratizing spatial audio, Eclipsa Audio empowers creators and ensures consumers experience sound as intended, regardless of their audio setup.
### Eclipsa Audio on Samsung TVs
The true potential of Eclipsa Audio’s immersive 3D sound is realized when paired with superior hardware. Samsung and Google have dedicated significant efforts to ensure consumers have access to Eclipsa Audio-supported 3D audio content, which will soon be available via the YouTube app on Samsung’s latest TVs. Eclipsa Audio is set to be integrated across Samsung’s entire 2025 TV lineup, from the Crystal UHD series to the high-end Neo QLED 8K models.
Most Samsung TVs come equipped with stereo speakers at the bottom of the screen, with QLED 4K models and above featuring additional speakers at the top. The flagship models offer even more with surround speakers at the rear sides and specially designed top-positioned speakers for height perception. These speakers reflect sound off the ceiling, creating effects that allow viewers to perceive upward-directional audio, such as an object flying overhead. Pairing the TV with a soundbar further enhances this experience, delivering richer and more expansive 3D spatial audio.
Eclipsa Audio has laid the groundwork for a 3D audio content ecosystem by bringing together industry leaders from device manufacturers to content platforms under a unified standard. In an era where streaming services blur the line between content creation and consumption, Eclipsa Audio unveils new possibilities for immersive sound that Samsung is committed to expanding further.
Samsung’s commitment to this technology not only highlights their dedication to advancing audio experiences but also sets a new benchmark in home entertainment systems. For enthusiasts and everyday viewers alike, the introduction of Eclipsa Audio marks a significant leap forward in how we perceive and interact with digital content.
For more information on this groundbreaking technology, readers are encouraged to visit Samsung’s official website.
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